Case Study
Carbon reunited with Famous Footwear & mcgarrybowen to craft a festive campaign for the 2020 holiday season. Liam Chapple directed once again, merging saturated palettes with celebratory stop-motion visuals of photo-realistic shoes. Check out the full Famous Footwear case study here to learn more about our process.
Happy Holidays, with love from Carbon.
Carbon
- Director Liam Chapple
- Executive Creative Director Liam Chapple
- Executive Producer Derek Goldsmith
- Producer Jenna Gabriel
- Lead CG Arist Frank Grecco
- Animator Carlos Sandoval
- Animator Nick Johnnides
- Animator Max Benjamin
- 2D Animator Jahmad Rollins
- Compositor Tobey Lindback
- Compositor Adam Thompson
- FX Artist Ryan Hussain
- Lighter Kevin Lu
- Modeler Piotr Glabinski
- Rigger Martin Gunnarsson
- Flame Artist Chris Wiseman
External
- Client Famous Footwear
- Agency mcgarrybowen
- Producer Madison Amalfitano
- Creative Director Mike Wegener
- Scanning Shoot CUBO Designs